Strategic Leadership

Leadership by watching, waiting

November 7, 2019
Q. What is the biggest mistake you see leaders making today?

5 principles ‘futurize’ your company

November 7, 2019
In The Future Workplace Experience, authors Jeanne Meister and Kevin Mulcahy lay out guidelines for maintaining your company’s recruiting health in order to attract new talent and keep what you have. Here are the five principles to integrate into your culture.

How the ultimate brand was saved

November 7, 2019
In 1987, the wildly popular Air Jordan sneaker had already been through two iterations. One day Nike’s vice president, Rob Strasser, the man credited with signing Michael Jordan to perhaps the most famous athletic endorsement deal of all time, tendered his resignation, creating great fears that Jordan might go with him.

Wield the 6 principles of influence

October 31, 2019
“Being Indispensable” podcast host Liz Van Vliet applies Dr. Robert Cialdini’s principles to an EA’s role.

Leaders waging war on a tabletop

October 10, 2019
Commanding a fictional army across a map and planning attacks demands smarts and may give you real insight into the way someone responds to high-pressure situations. Keep these games in mind.

In praise of the paraphrase

October 10, 2019
One of the most overlooked tools in clear communication is the paraphrase—summarizing what you’ve just heard so that you confirm you understood what the other person just said. This is such a simple, basic aspect of communicating effectively, but so often people ignore it, and it leads to all kinds of problems down the line.

How to start a sleep-friendly culture that makes workers better

October 10, 2019
Although you may be versed on suggestions for improving individual sleep practices, there are also ways to integrate sleep-friendly practices at the organizational level. Dr. Elena Svetieva, Dr. Marian Ruderman and Dr. Cathleen Clerkin list some possibilities.

How critical a thinker are you?

October 10, 2019
To sharpen your critical thinking game, begin by reflecting on problem-solving. Do you have a set method, or does your process depend on the obstacle? Here are some suggestions to orient you.

Fix a terrible, awful, no-good day

October 4, 2019
When humiliation occurs, it can seem nearly impossible to crawl out from underneath it and reclaim some dignity. In the worst moments, advice is difficult to hear, let alone follow. But there are some helpful strategies to guide you forward.

Create a customer avatar

September 12, 2019
Creating a customer avatar is crucial at the start of a business, but marketing at any stage can benefit from going through the steps of building a character. It’s valuable. And, let’s face it: it’s fun.