July 26, 2012
The chief purveyor of hip-hop culture saw opportunity everywhere, even in the earliest days of rap. “You’d be happy to work with somebody,” he says, “but nobody wanted to work with you.” Since then, Simmons has made millions launching businesses nobody else believed in across media, fashion and banking, all catering to an underserved market.
June 14, 2012
Don’t let the big boys shoot down an idea just because it’s new and weird. Another word for “new weirdness” is innovation. Consider Will Wright, the first leader of modern game design. Big companies couldn’t see the point of his game in which nobody “wins,” so Wright joined with two partners and self-published SimCity in 1989. Within a year, the game was a monster hit.