Credibility

Arm yourself for reputation warfare

February 8, 2011

In today’s fast-paced world of social ­media, here’s one new rule: Avoid any show of force that could be perceived as grossly disproportionate. People view the world’s big guys as ­being in a better position than its little guys, and that places the onus on you to behave reasonably and justly, even when defending yourself.

A credibility lesson from Yogi Berra

June 14, 2010

When Yogi Berra says, “He hits from both sides of the plate; he’s amphibious,” it’s funny. When you use the wrong word in your communication, it can cripple your credibility. Here are four common wording errors to avoid:

If you call them, will they come?

June 14, 2010
Robert Bruner, dean of the University of Virginia’s business school, offers these answers on what it takes for leaders to draw followers: moral authority, a credible plan—and the loudest megaphone.